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Review of Josie Maran Cosmetics

Shine with "Liquid Gold"

About.com Rating 4 Star Rating


Review of Josie Maran Cosmetics

A women's cooperative processing argan oil.

© ZiLiv

Botanical oils are all the rage in beauty products these days, and one of the most well-known is argan oil. I had the opportunity to try a few makeup products from Josie Maran Cosmetics, a brand that promises “Luxury with a Consience” and a key ingredient that’s been nicknamed “liquid gold.”

About the Company

Josie Maran Cosmetics was created by mom, model and actress, Josie Maran. Although she preferred to be bare-faced when she got her start in the biz, she became synonymous with makeup headlining as the face of Maybelline for an entire decade. Becoming a parent made her reflect, “What can I do for the world? How can I contribute?”To which she declared, "I'm going to change the world one lipstick at a time." Her brand boasts beauty loot that’s nontoxic, gentle and environmentally friendly. She takes her do-good nature a step further by investing both in the reforestation efforts of the rare argan trees and the Berber women’s cooperatives that are integral to creating the argan oil that’s the all-star additive in her brand.


  • You can find Josie Maran Cosmetics easily online and at Sephora retailers.
  • The company gives a portion of proceeds back with environmental and humanitarian contributions including funding cancer research and supporting the Polar Bear SOS Initiative.
  • Product descriptions include “Josie’s Tips” to help you use your products like the supermodel.
  • Cons

  • Josie Maran Cosmetics presently ships to customers in the U.S. and Canada only.
  • Items from the “Good Buys” department are nonrefundable.
  • Telephone support is limited to weekdays, 9 a.m. to 5 p.m. PST.
  • Manufacturer's Description

    Argan Eye Love You Eye Shadow Palette - Enriched with pure argan oil, the soft, velvety shadows blend effortlessly and stay put for intense, saturated, all-day color. The perfectly portable palette comes with an easy-to-follow, how-to card from Josie herself, featuring step-by-step instructions on how to create the ideal day and night looks, $44.

    Argan Color Stick in Petal Pink: The argan-oil infused color stick is a sheer tint that gives lasting, natural- looking color to cheeks and lips. All shades are designed to flatter every skin tone, $22.

    Magic Marker Liquid Eye Liner : This argan oil-infused, quick-dry liquid eyeliner creates any look from sleek lines to dramatic strokes. This felt tip marker is an easy, sure fire way to create precise, color-intense definition that never smudges or runs, $22.

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